Full count for the MLB - Michigan Ticket Fairness

Full count for the MLB

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Recently, Baseball Essential ran a story titled, “MLB needs to make going to a game affordable again,” and Michigan Ticket Fairness could not agree more.

Citing cnbc.com, the story noted that the average cost to go to a professional baseball game was $83…

For one person.

If you want to add a hot dog and beer, you’re nearing $100 – and if that wasn’t enough, parking will easily put you at about $120.

$120 for one game – that doesn’t sound too accessible, does it? Nope.

The MLB needs to wake up. Professional sports across the nation are jacking prices up as far as they can – and fans have largely continued to attend. But now, as Baseball Essential noted, we have reached the breaking point in their tactics – proving that supply and demand work, and forcing the industry to take a step back.

Take the Detroit Tigers for example. With the second-most expensive ticket in Major League Baseball, Comerica Park saw 175,000 fewer fans in 2015 than it did in 2014.

What’s that mean for the bigger picture? Well for starters, it means that supply and demand are excellent regulators of the ticket market.

The Tigers have raised prices nearly every season, but fans have always sucked it up and purchased tickets because they still valued the experience enough to attend. But now, as ticket prices continue to rise and attendance declines, it’s obvious that fans think the price has exceeded the value of the experience – a.k.a. there’s less demand for the supply of tickets.

It’s quite simple, really; take the housing market, for example. If someone finds a buyer for their home, it means that someone else values the house enough to pay for it. Conversely, if the seller lists the home at too high a price and it doesn’t sell, it’s obvious that no one else values the home at that level.

It’s simple economics – and we probably don’t need to explain it to you. Unfortunately, it’s taking a little longer for state legislators to catch on.

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